Getting the Bugs Out
by David Kiley
Volkswagen automobilesAutomobile industry and tradeCorporate turnaroundsGerman CorporationsBUSINESS & ECONOMICS
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Open LibraryAbout this book
After a wild ride of ups and downs for almost three decades, Volkswagen has regained its stature as one of America's most beloved auto makers. In Getting the Bugs Out, journalist and auto industry expert David Kiley tells the complete story of the rise, fall, and comeback of Volkswagen. Kiley traces the company's rise from Ferdinand Porsche's original design for the Beetle, through the Nazi era, and up to the Beetle's ascendancy during the flower-power 1960s.
Themes & subjects
Volkswagen automobilesAutomobile industry and tradeCorporate turnaroundsGerman CorporationsBUSINESS & ECONOMICSInfrastructure
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