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Customer data integration

Customer data integration

by Jill Dyché, Evan Levy

Data warehousingCustomer relationsData processingData integration (Computer science)Business, computer network resources
0.0
Open Library
Open Library

About this book

"Customer Data Integration defines CDI - what it is and why it's a critical solution to customer-focused business programs - and puts it in context with other emerging trends, such as Master Data Management (MDM). By explaining why customer data integration is so important for business strategy and growth, the book also helps inform decisions regarding vendor selection, CDI development, and usage to help make organizations on both the business and IT fronts more agile." "Customer Data Integration also includes a list of "Manager Do's and Don'ts" at the end of each chapter, which summarizes chapter points and provides experience-based tactics for putting concepts into practice. Plus, the book includes interviews with seasoned managers across multiple industries about their CDI journeys, the challenges they confronted, their wins, their "gotchas," and what the successful delivery meant to their companies."--Jacket.

Themes & subjects

Data warehousingCustomer relationsData processingData integration (Computer science)Business, computer network resourcesDatabase management

Authors

Jill Dyché, Evan Levy

Pages

320

Read time

≈ 8h

Editions

4

Language

English

Publisher

Wiley & Sons, Incorporated, John

ISBN

9781119202127

Where to buy

TR
Amazon Bookshop

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