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The Price is Wrong

The Price is Wrong

by Sarah Maxwell

BusinessNonfictionPricesPricing
0.0
Open Library
Open Library

About this book

Fair pricing is an issue that affects us all, whether we?re consumers or merchants. Throughout her career, Sarah Maxwell has seen how pricing practices?across a variety of different areas, from mobile phones and airline tickets to prescription drugs and gasoline?impact our everyday lives. Now, with The Price Is Wrong, Maxwell shares her deepest insights on this issue and examines both the psychological and sociological basis of fair pricing.

Themes & subjects

BusinessNonfictionPricesPricing

Author

Sarah Maxwell

Pages

240

Read time

≈ 6h

Editions

4

Language

English

Publisher

John Wiley & Sons

ISBN

9781281134943

Where to buy

TR
Amazon Bookshop

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