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Books by Gerd Nufer

Sports, marketing · Sports

Relationship Marketing in Sports

Andre Buhler

2009

Ambush Marketing in Sports

Sports, marketing · Corporate sponsorship

Ambush Marketing in Sports

Gerd Nufer

2013

Sportmanagement : Ambush Marketing Im Sport

Gerd Nufer

2010

Wirkungen Von Event-Marketing

Gerd Nufer

2013

Event-Marketing und -Management

Event-Marketing und -Management

Gerd Nufer

2011

Ambush Marketing In Sports Theory And Practice

Sports, marketing · Corporate sponsorship

Ambush Marketing In Sports Theory And Practice

Gerd Nufer

2013

Sports · Marketing

International sports marketing

André Bühler

2014

Sports · Marketing

Management und Marketing im Sport

Gerd Nufer

2008

Wirkungen von Event-Marketing. Theoretische Fundierung und empirische Analyse

Wirkungen von Event-Marketing. Theoretische Fundierung und empirische Analyse

Gerd Nufer

2002