Books by Graham Hooley

Marketing Strategy and Competitive Positioning

Valuepack : Marketing Management

Competitive positioning

Marketing strategy and competitive positioning

Internationalisation

Quantitative methods in marketing

Quantitative methods in marketing

Internationalization

Online Course Pack : Marketing Strategy and Competitive Positioning/Principles of Marketing Generic OCC Access Code Card/Marketing in Practice Case Studues DVD

Online Course Pack : Marketing Strategy and Competitive Positioning with Onekey Blackboard Access Card

Online Course Pack

Market Orientation and Service Firm Performance

Market Orientation and Service Firm Performance - a Research Agenda. European Journal of Marketing, Volume 36, Issue 9/10

Marketing Strategy and Competitive Positioning

Online Course Pack : Operations Management/Marketing Strategy and Competitive Postioning/Companion Website with GradeTracker Student Access Card

Marketing in central and eastern Europe

Quantitative methods in marketing

Marketing Strategy and Competitive Positioning (6th Edition)

Marketing strategy and competitive positioning

A guide to the use of quantitative techniques in marketing

The synthesis and use of quaternised thiazolylazo compounds as dyes for acrylic fibres

Competitive positioning and the resource based view of the firm

Morphological patterning and stability in the regenerating spinal cord of the chick embryo

Marketing in the UK